Packaging Products Blog

Allen Field

Author's details

Date registered: October 7, 2011
URL: http://www.allenfield.com

Latest posts

  1. Impressive Packaging Design — August 25, 2015
  2. How Product Packaging Effects Consumer Purchasing — August 20, 2015
  3. 3D Printing & the Packaging Industry — July 23, 2015
  4. Simplistic Packaging: Find out why Less is More in Packaging Design — June 21, 2015
  5. Cost Effective Packaging Design — May 28, 2015

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Author's posts listings

Aug
25

Impressive Packaging Design

Product packaging can wow consumers in a variety of ways, from the pretty to the creative.  Packaging makes consumers want to share their experience with others, so knowing how to harness the power of packaging is a great way to market your brand to current and potential customers. Here are a few ways to dazzle …

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Aug
20

How Product Packaging Effects Consumer Purchasing

Did you know that nearly half of consumers make their decision to purchase a product based on the product’s packaging? Keep in mind, packaging is the first thing a consumer interacts with, product packaging is literally the face of your product. This means manufacturers should pay close attention to the packaging design they choose to …

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Jul
23

3D Printing & the Packaging Industry

3D printing is set to revolutionize both the global manufacturing and packaging industry. The overall 3D printing market consists of 3D printers, polymer materials, parts and services. A major news report from Smithers Pira, the 3D printing industry is expected to increase to $5.9 billion in 2015 and grow to $49.1 billion by 2025, representing …

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Jun
21

Simplistic Packaging: Find out why Less is More in Packaging Design

In recent years, “Less is more” has become the mantra throughout the packaging industry. This packaging design practice comes from making it easy for customers to open product packaging, and provide a more eco-friendly approach to the packaging industry. Of course, there will always be products that require more elaborate packaging design. Brand managers should …

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May
28

Cost Effective Packaging Design

Reaching consumers these days can be a challenge. Business owners and advertisers often struggle to come up with innovative ways to market their products. Creating an effective packaging design is the best way to attract more customers. Here are some ideas for cost effective packaging design that is sure to get your product noticed. Packaging …

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May
27

National Packaging Design Day

The packaging industry revolutionized the way we purchase products. In fact, packaging design can persuade a buyer from one brand to another. Due to packing designs important role in retail, it is no wonder why we recognize it through National Packaging Design Day. Founded by Design Packaging, this special day in the packaging industry was …

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Apr
15

How to Making Your POP displays more Effective

POP displays are a dedicated form of promotional packaging design. Typically found near a checkout counter, POP displays are a good way to inspire people to buy a new product or highlight an existing product that needs refreshing. Whether you are using them in your own business or building a packaging design display for one …

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Apr
02

Key Influences on Packaging Demands

The progression of packaging demands are influenced by a variety of factors, including year to year demands on the packaging industry, and long-term influences. While the economy plays a major role in influencing the size and growth of the packaging industry market, there are a number of other factors that can be seen as having …

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Feb
24

Ecommerce Packaging Trends

Many retailers have treated shipping cases as an afterthought that is up until recently. Over the past several years, that has started to change as the packaging industry has worked diligently to elevate packaging design.  We have come a long way from the old brown box and plastic bag. More brands are putting greater emphasis …

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Jan
22

Choosing the Most Eco-Friendly Packaging Design

Eco-Friendly Packaging Chart

When it comes to choosing eco-friendly packaging design, the choices may seem confusing. Alternative packaging materials may seem like the best option, but how do they compare with petroleum-based plastics when it comes to energy use and greenhouse gas emissions? Here we will discuss some points to consider when choosing between alternative materials or plastics …

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