Like most businesses, packaging design is going global. According to the report of the Global Geographical Growth Markets for Packaging, China will account for 25 percent of the world’s global retail packaging demand by 2015. By then, the United States is predicted to rank 13^th in worldwide retail packaging demand.

In addition, while the world’s GDP is currently just about split between established countries and developing countries, the developing countries will account for almost 60 percent of the world’s GDP by 2020. In 2000, the world’s established countries were accounting for almost 60 percent of the global GDP.

At Allen Field, we are ready for the changing global landscape. We have spent the last decade sourcing products from overseas and adjusting to the challenges of the global manufacturing market and factors such as duty barriers, cultural dynamics, supply chain logistics, foreign exchange and trade agreements. No matter where a product is manufactured, Allen Field is ready to produce the packaging design that will be as appealing to shoppers as it is to merchants!

We are eager to assist you with all your packaging design needs and to provide you an attractive and cost-effective way to display the products you sell. To learn more about Allen Field, contact us here!

We have no shortage of handles from which to choose from at Allen Field. As a company that specializes in—no pun intended—handling unique packaging design requests, though, one of our most popular lines is our series of speciality handles.

From bucket handles and box handles to self-adhesive handles and plastic bucket handles, we have what you need to grab the attention of shoppers, improve the sales of your products and bolster your bottom line. If you don’t see the specialty handle you want, just ask! We are happy to discuss custom designs with potential clients.

With more than 60 years as a leader in the packaging and corrugated design industries, Allen Field’s track record is unmatched. We are eager to assist you with all your packaging design needs and to provide you an attractive and cost-effective way to display the products you sell. To learn more about Allen Field, contact us here!

At Allen Field, we follow a simple adage: The easier something is to carry, the more likely a customer is to purchase it. With that in mind, we take pride in producing handles that appeal to the two vital senses of packaging design—sight and touch.

Even as it sits on a shelf or as it stands alone on the floor, a package must look as if it is easy to pick up. With only scant seconds to make a first—and lasting—impression, it is imperative that the customer feel comfortable picking it up and with the idea of carrying it out of the store. Our variety of plastic box handles are all appealing to the eye and sturdy enough to allow the product to be carried out of the store.

Don’t wait any longer to find out how Allen Field can enhance your product and improve your sales! We are eager to assist you with all your packaging design needs and to provide you an attractive and cost-effective way to display the products you sell. To learn more about Allen Field, contact us here!

Everyone eagerly awaits the day in which the economy begins clicking and emerging from the funk it has been for four years now. But even when (or if) that finally happens, the budget-first approach we have all been forced to take will likely remain in place. And that new-found cautiousness and frugality is good news for private label brands, according to a 2010 survey by The Nielsen Co.

Private label brands are products made independently and sold to large mass marketers (such as supermarkets and department stores), who then in turn sell the product under their own name and at a lower price than brand name products. The Nielsen survey revealed that 91 percent of shoppers will continue buying private label brands even if the economy improves.

The continued emphasis on private label brands is also good news for Allen Field, which specializes in designing packaging components with logos such as heavy duty handles and elliptical handles that come in a variety of sizes.

Allen Field is eager to assist manufactures and stores of all sizes with their packaging design needs and to provide an attractive and cost-effective way to display products that are for sale. To learn more about Allen Field, contact us here!

The perpetually struggling state of the economy continues to be good news for those involved in private label products, which are made and then sold to stores that sell them, as an affordable alternative to name brand products, under the store’s own brand. The Private Label Manufactures Association reported in its 2011 yearbook that sales of store-brand products increased by almost two percent in 2010 to a robust $88.5 million.

Allen Field prides itself on working with both the companies that make these products and the stores that sell them to come up with private label packaging and design that will help the items fly off the shelves! Our Logo Series Handles, which include heavy duty handles as well as elliptical handles that come in a variety of sizes, are particularly popular with our clients.

We are eager to assist you with all your packaging design needs and to provide you an attractive and cost-effective way to display the products you sell. To learn more about Allen Field, contact us here!

At Allen Field, we are regularly asked to produce “private label” packaging for clients. We are also regularly asked: What DOES private label mean?

Private label, simply put, is a product “Company C” makes with the plan to sell it to “Company B,” which will then offer to sell it, under the Company B name, to “Company A.” Company A is usually a large corporate brand (think Wal-Mart or Target) that doesn’t typically buy products from independent entrepreneurs. But Company C is far more likely to invest  in something from the established and trusted Company B.

Allen Field, meanwhile, produces the private label packaging (such as heavy duty handles) for these products by coming up with an attractive design promoting not only the product but also the name and logo of the store selling it (i.e. “Company C”). This results in better sales for everyone and makes it more likely the Company As of the world will continue finding homes for their ideas!

We are eager to assist you with all your packaging design needs and to provide you an attractive and cost-effective way to display the products you sell. To learn more about Allen Field, contact us here!